Tuesday, August 05, 2008

Rick Rolling

From Wikipedia:
Rickrolling is an Internet meme involving the music video for the 1987 Rick Astley song "Never Gonna Give You Up". The meme is a bait and switch: a person provides a Web link they claim is relevant to the topic at hand, but the link actually takes the user to the Astley video. The URL can be masked or obfuscated in some manner so that the user cannot determine the true source of the link without clicking (and thus satisfying their curiosity). When a person clicks on the link given and is led to the web page he/she is said to have been "Rickrolled". By extension, it can also mean playing the song loudly in public in order to be disruptive.
An April 2008 poll by SurveyUSA estimated that at least 18 million American adults have been rickrolled.
Today's New York Times had a decent article on Rick Rolling and firm productivity.

1 comment:

Libby said...

For some reason, this post made me laugh a lot harder than it probably should have.

[five minutes later]
Omguh, I just read the wiki page. My office-mates are looking at me like I'm some kind of freak for laughing so hard!